On This Day in Art Rock History

A DAILY CHRONICLE

SAN FRANCISCO · THE PSYCHEDELIC ERA · 1960s

Welcome to On This Day A living archive of the posters, people, and stories of the psychedelic era — start here. Read the welcome →
August 8
BG-77

BG-77 · Bonnie MacLean

Catalog Number
BG-77
Series
Bill Graham
Venue
Fillmore Auditorium
San Francisco
Date
August 8, 1967
Artists
Nickname
Electric Flag / Moby Grape / Southside Sound System (opening)
Performers
Electric Flag
Moby Grape
Southside Sound System

Electric Flag / Moby Grape / Southside Sound System (opening)

August 8, 1967 was a Tuesday, and it opened a six-night Fillmore Auditorium run that is one of the great blues-rock convergences of the year: the Electric Flag, Moby Grape, and the Southside Sound System, under Bonnie MacLean's poster BG-77. The University of Delaware finding aid that preserves the BG-77 record lists the full span — August 8 through 13 — and the shifting bill across it, which is where this run gets…

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Also on August 8

Were You There?

Do you have memories of this show, or an original BG-77 poster? On This Day in Art Rock History celebrates the people who lived through the psychedelic era. Your stories and collections matter to this archive.